Finance: Women, Shopping and Maths

If I had a dollar for everytime I've heard women complain that "This (garment) cost $X in the men's department, but exactly the same (garment) was $2X in the women's department - that is so unfair"...I'd almost be able to afford to buy Mrs Lionfish a dress from 'Cue'.

Based on 7 years of marriage and observing women's shopping behaviour I think I've might have finally worked it all out...

Women go shopping, buy things "that will look really good on them", come home try it on...and then take it back the next day because "it doesn't look good on me".

I reckon this happens about 50% of the time that Mrs L. goes shopping for clothes - and she tells me that she is better than most. Hmmm...

Now if you couple the additional processing costs of returning and exchanging the unsuitable stock with the fact that it takes them about four times as long to choose clothes whilst in store (hence more service assistant wages) I think that women are getting fair value for money...

...Unless of course you then count and allow for that fact that about a quarter of the clothes bought and actually kept by women are technically second hand and consequently should be discounted.