"The Internet Changes Everything" (Bill Gates)
“….Even Surfing"
I’m working on a presentation for the ‘kick-off’ meeting on Tuesday to upgrade our company’s core accounting information systems.
I’ve made a last minute decision to rename the Project “Odyssey”.
“Odyssey”, originating from Homers’ epic poem, communicates the sentiment of an extended adventurous voyage or trip —“a long journey”.
It is also the name of the programme known as the “
Billabong Odyssey” – the search for the world’s biggest wave” that has leveraged more change in the sport of surfing in the last five years, than has occurred in the sports entire history since before Captain Cook saw the first Hawaiian natives surfing in the 1700’s.
The “Billabong Odyssey”, is an initiative that collects the world best surfers, and flys them to any location in the world, and drops them in where ever the waves are breaking the biggest and best, by towing them in onto the waves by using jet ski’s.
The “Odyssey” has changed the sport in every aspect from size of the waves being surfed, the location of the waves surfed (now in open Oceans rather than on the shore), the professionalism of the people (now extensively trained in risk management and survival techniques), the equipment – (jetski’s, footstraps…and in the near future hydrofoils that will allow surfers to plane along large swells lines, out in the open Ocean - for rides that will last for kilometers.
The parallel that I am hoping to draw between the Billabong Odyssey and what we are trying to achieve is the “key enabler” that has allowed this all to happen is the timing and the introduction of new technology.
It is the development and adoption of advanced satellite and weather modeling software technology that has enabled the Billabong Odyssey to precisely pin-point when and where to fly-in surfers from all around the world to a ‘hot-spot’. Without the advent of the technology, it would all be “guess-work” at best, and the sport would largely remain reactive – waiting for the swell to hit. In fact I can even use the same technology to predict what the surf will be like on WA breaks up to 5 days away - and plan my week around it (I should be making more use of this technology!).
The purpose of our project is to provide the necessary new technology that will enable us to first provide a foundation for transformational changes to our entire Group’s accounting processes.
As in the case of the “serendipitous” timing of the internet connected weather systems that led to a revolution in surfing spearheaded by the “Billabong Odyssey” Project - the introduction of the new Internet connected financial systems will enable us to commission a range of initiatives such as the integration of suppliers, online ordering and employee self service, web-reporting, data-mining, auto-motion of processes.
So this Project is all about providing the technology that will allow the organization to achieve its vision of transformational change. The upgrade to that technology is just the first step in that journey,
Hmmm…still got some work to do, the link still looks tenuous hey. – So please pray for inspiration, and to help me pull it off! (I fear public speaking worse than anything!)